SMS Terms & Conditions
The Terms of Service related to SMS communication must be included in the privacy policy or as a stand-alone document. Note: If the customer has a Terms and Conditions page, this information should be included there, not in the privacy policy. The document must include the following:
1. SMS Consent Communication
Information (Phone Numbers) obtained as part of the SMS consent process will not be shared with third parties for marketing purposes.
2. Types of SMS Communications
If consent has been given to receive text messages from [Company Name], messages may be received related to the following (provide specific examples):
- Appointment reminders
- Follow-up messages
- Billing inquiries
- Promotions or offers (if applicable)
Example: “Hello, this is a reminder of your upcoming appointment with Dr. [Name] at [Location] on [Date] at [Time]. Reply STOP to opt out of SMS messaging at any time.”
3. Message Frequency
Message frequency may vary depending on the type of communication. For example, up to [X] SMS messages per week may be received related to [appointments/billing, etc.].
Example: “Message frequency may vary. You may receive up to 2 SMS messages per week regarding your appointments or account status.”
4. Potential Fees for SMS Messaging
Standard message and data rates may apply, depending on the carrier’s pricing plan. These fees may vary if the message is sent domestically or internationally.
5. Opt-In Method
Opt-in to receive SMS messages from [Company Name] can be done in the following ways:
- Verbally, during a conversation
- By submitting an online form
- By filling out a paper form
6. Opt-Out Method
Opting out of receiving SMS messages can be done at any time by replying “STOP” to any SMS message received. Alternatively, direct contact can be made to request removal from the messaging list.
7. Help
For any issues, reply with the keyword HELP. Alternatively, help can be obtained directly from us at (insert the link)
Additional Options:
If SMS messages are not desired, the SMS consent box on forms can be left unchecked.
8. Standard Messaging Disclosures
Message and data rates may apply.
Opt out at any time by texting “STOP.”
For assistance, text “HELP” or visit our [Privacy Policy] and [Terms and Conditions] pages.
Message frequency may vary
Privacy Policy
A privacy policy should inform customers about how the company collects, uses, and shares their information.
The privacy policy should be easily accessible and linked to all pages (footer or header).
The privacy policy needs to be on a single page or pop-up window.
The privacy policy’s sharing section must explicitly state: “SMS opt-in or phone numbers for the purpose of SMS are not being shared with any third party and affiliate company for marketing purposes.”
Additional Considerations:
Examples of full privacy policies should not be provided.
The privacy policy must be comprehensive, addressing all aspects of use, collection, and sharing.
A company can share information as long as it does not share SMS consent or phone numbers for SMS by providing the disclaimer; it will be compliant.